AUGMENTED REALITY
Augmented Reality (AR) is a technology that combines elements of the real world with digital or virtual elements by overlaying real-time digital information onto the view of the real world through a device such as a smartphone, tablet, or AR glasses. AR enhances the user experience by providing additional information, graphics, sounds, or other interactive content that improves perception and understanding of their environment.
In AR, digital information is overlaid onto what is seen in the real world through the device's camera or sensors. For example, by pointing a phone camera at an object or place, informative labels, animations, 3D objects, or contextual data can be displayed on the device screen, creating a blended experience of the real and the virtual.
AR is used in a variety of applications, including mobile apps, games, interactive advertising, navigation, education and training, and in the medical and design industries. The technology enables users to gain additional information and richer experiences by interacting with the world around them, creatively and functionally merging the physical and digital worlds.
MIXED REALITY
Mixed reality (MR) is a technology that combines elements of virtual reality (VR) and augmented reality (AR) to create an environment where virtual objects and entities coexist and can interact with the real world in a more integrated manner. In MR, virtual and digital elements are overlaid onto the real world, similar to AR, but with a fundamental difference: these virtual objects are aware of the real world and can interact with it and respond to it in a more realistic manner.
MR is typically achieved through the use of specialized devices, such as mixed reality glasses or headsets, which enable users to see and manipulate virtual objects while remaining aware of the real world around them. These devices are often equipped with sensors that track the user's movement and position, allowing for a more natural and realistic interaction between virtual elements and the real world.
Applications of mixed reality are diverse and span fields such as industry, education, medicine, entertainment, and remote collaboration. Users can, for example, interact with virtual objects in a real environment, receive training in a simulated context involving real-world elements, or collaborate on projects remotely while visualizing and manipulating 3D objects in a shared space. Mixed reality aims to merge the best of virtual reality and augmented reality to provide immersive and functional experiences.